Secrets of Silicon Valley — A two-part documentary by Jamie Bartlett (part 2: The Persuasion Machine)

Secrets of Silicon Valley (part 2) — The Persuasion Machine

Jamie Bartlett, journalist, tech blogger and the Director of the Centre for the Analysis of Social Media at Demos.
Daniel Kahneman, who has found we use two different systems for thinking — System 1 (fast, automatic, frequent, emotional, stereotypic, and subconscious) and System 2 (slow, effortful, infrequent, logical, calculating, and conscious).
How Obama’s data crunchers helped him win. (CNN)
Ivanka Trump Campaign Advert — Support For Women.
Donald Trump Campaign Advert — Heartland For TRUMP.
Data Firm Says ‘Secret Sauce’ Aided Trump; Many Scoff. (Photograph: Joshua Brigh for The New York Times).
How social media saved socialism — “Forget the idea that Twitter and Facebook are bad for democracy. Bubbles can be beneficial, and help emerging movements unite against the elites,” writes Ben Tarnoff.



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Mark Storm

Mark Storm


Helping people in leadership positions make sense — one conversation at the time